Hi! I'm Susanne!
LET ME GUESS. YOU ARE HERE BECAUSE YOU ARE...
Purpose-Led.
Faith-Fueled.
Strategy-Driven.
AND you want to build a business that serves, a message that matters, and a legacy that lasts.
And guess what? You don’t have to do it alone.
Let's do it together!
BEGIN YOUR JOURNEY!DO YOU HAVE TIME FOR A QUICK STORY?
It's about my ‘Ladder Against the Wrong Wall’ Moment.
Did you ever had that gut-punch moment when life just… stops making any sense?
Mine came while mindlessly scrolling Facebook and stumbling on this quote:
“People may spend their whole lives climbing the ladder of success only to find, once they reach the top, that the ladder is leaning against the wrong wall.” - Thomas Merton.
Ouch.
On paper, I had it all—a Ph.D. in linguistics, two decades of teaching, and solid expertise in storytelling. But in reality? I was sprinting on a treadmill, chasing milestones that made me feel replaceable and ineffective.
Then, life threw curveballs—budget cuts, rejections, more pressure. I kept telling myself to push harder, but the harder I worked, the emptier I felt.
With no Plan B, I had two choices: keep climbing a broken system or step into the unknown.
So, I took the terrifying leap—I quit.
At first, starting my online teaching business felt like freedom, but soon I was drowning in complicated funnels and inauthentic marketing. That’s when faith nudged me with this realization:
Work Was Never Meant to Be Just Hustle.
I wasn’t called to just sell courses. I was called to guide people through transformation.
I embraced a bold, growing, and maybe counterintuitive movement: Faith-Driven Entrepreneurship.
I rejected the noise of traditional models. Instead of hustling to churn out courses, I built a guidance business focused on real, lasting impact. Here’s what I learned:
✔️ Faith sets you apart. Leading with your values builds trust and attracts students who want real transformation, not just another course.
✔️ The old model is broken. A giant course + complicated funnels + burnout ≠ impact. Serve first, build as you go, and scale when it makes sense.
✔️ Wisdom is the future. People don’t need more content (there’s plenty of that on ChatGPT)—they need a trusted guide who can help them apply what they learn.
I’m done chasing empty wins.
Now, I help faith-driven entrepreneurs step into their calling, create transformative courses, and build businesses that honor God and challenge the norm.
Ready to build a guidance business that lasts?
Let’s climb the right ladder—together.
JOIN US NOW →OUR CORE VALUES:
1. Faith in Action
→ Turning Work into Worship
Your business isn’t just a business—it’s a calling. Every step you take is a bold act of faith in motion. This means trusting that your work has purpose, pushing past doubt, and showing up with excellence—because what you build matters.
2. Stewardship
→ Choosing Purpose Over Perfection
Your skills, experiences, and calling weren’t given to you just to fill content calendars. They’re meant to create real change. We believe in depth over distraction—simpler, stronger courses, memberships, programs, and content that actually transform lives instead of collecting dust in a digital library.
3. Redemption
→ Turning Setbacks into Stepping Stones
We’ve all been there—doubts, false starts, childhood traumas. But here’s the truth: nothing is wasted and everything is part of your story, equipping you to serve even better. This space is about fresh starts, messy middle moments, and celebrating every small (but mighty) win.
4. Service & Community
→ Leading with Impact
Teaching isn’t just about delivering content; it’s about building a space where students feel seen, heard, and supported. In a noisy, transactional world, we create courses that foster real relationships—where learning isn’t lonely, and transformation happens together.
5. Storytelling
→ The Heart of Everything
Facts inform, but stories transform. Storytelling makes lessons stick, builds trust, and creates an emotional connection that attracts students and turns them into loyal advocates. We don’t just teach information—we craft experiences that resonate, inspire, and move people to action.
Join Our Journey?
No matter if you're just starting out or already a seasoned pro—whether you're teaching faith-based content or something else—you belong here.
Together, we’ll create something powerful, using the best strategies to get there.
Are you ready to start?
YES, I WANT TO START MY PURPOSE-DRIVEN JOURNEY
HOW CAN I HELP YOU TODAY?
"Susanne, I want to..."
01
...get clear on my vision and ideas.
Start with clarity.
Before you can build anything, you need a solid foundation. The Vision Clarifying Hub helps you integrate your faith into every aspect of your business by defining your mission and vision. You’ll uncover your “why,” “how,” and “what,” giving you the clarity and direction needed to confidently move forward.
02
...get off the ground quickly.
Build with intention.
Once you’re clear on your vision, it’s time to take action. The Product Starter Hub provides you with a one-page Impact Plan to help you focus on the essential steps for launching your business. This is your practical, no-fluff blueprint to move from confusion to focus—quickly and effectively.
03
...revamp my messaging.
Communicate with purpose.
The next step is to connect with your audience through powerful storytelling. The Storytelling Starter Hub gives you a structured approach to craft your personal and business narratives so that you can share your message authentically and build trust.
If we haven't met yet, here are 10 things you probably didn't know about me...
I'm Coloradan hailing from a small town in Bavaria, Germany. I hope you find my accent (and my selfie failure) charming. Prost to a connection that's as enjoyable as a Bavarian beer festival! 🍻
When I came to the US, I chased the American dream, transitioning from an Artistic Director at Vidal Sassoon to a linguistics Ph.D. scholar, and eventually to an online entrepreneur. My trading hair brushes for textbooks and then stuffy academic walls for the freedom of digital nomadism show that it's never too late to reinvent yourself. Chase your dreams! 🇺🇸✨🇩🇪
As a Christian, phrases like "Jesus take the wheel" and "God's got this" naturally find their way into my digital entrepreneur vocabulary when it comes to mastering yet another piece of tech. Can I get an Amen? 🙏
In my world, education is not confined to dullness and dryness. Instead, it's a colorful tapestry woven with threads of imagination, discovery, storytelling, and a little AI.
I could organize for days and LOVE decluttering. Systems, frameworks, simplifying things, and editing bring me joy. Thank you, Marie Kondo, for helping me with my closet! ❤️
I'm an absolute sucker for 80s pop music and been known to crank up the car speakers for a good sing-along and for helping my husband perfect the art of the eye-roll. 💃🏻
I take my coffee so seriously that I once contemplated giving it a spot on my emergency contact list. ☕️❤️☕️
I have quite the reputation as a chocolate supplier for friends and family on both sides of the Atlantic, flying a stash of Hershey's to Germany and returning with Milka and Kinder goodness. Spreading international chocolate love can be quite heavy on your back. 🍫
I’m all about the beach and pool, but the sun? Not so much. It's like a battle between my love for water adventures and my fear of turning into a lobster—sunscreen layers and all.🦞 Meanwhile, my husband just tans like it’s no big deal.